Product Development for Retail Pharmacy

Project Details

  • Required a consulting partner with expertise in the healthcare & pharmacy domain that could innovate & test solutions driven by analytics
  • Partnered with cross-functional teams & vendors to deliver impactful initiatives to patients
  • Drive day-to-day execution of these new initiatives & provide critical insights to guide decisions on future enhancements & net new functionality to accelerate growth
  • Analytics, testing & scaling of new products & development & run targeting logic/queries
  • Carefully track results to determine the value (contact vs. control) & initiative success

Business Outcomes

  • Ongoing effort & collaboration with the client as they continue to invest in this initiative because of the double-digit ROI outcomes
  • Accelerated growth with Swoon Consulting leading to day-to-day execution of new initiatives & providing critical insights that guided decisions on future enhancements & net new functionality