- The client required a consulting partner with expertise in the healthcare and pharmacy domain that could innovate, and test solutions driven by analytics.
- Partnered with cross-functional teams and vendors to deliver initiatives to patients.
- Drive day-to-day execution of these new initiatives and provide critical insights to guide decisions on future enhancements and net new functionality to accelerate growth.
- Analytics, testing, and scaling of new products and development and run targeting logic/queries.
- Carefully track results to determine the value (contact vs control) and initiative success.
- Ongoing effort and collaboration with the client team as the client continues to invest in this initiative because of the ROI outcomes.
- Accelerated growth with Swoon Consulting driving day-to-day execution of new initiatives and providing critical insights that guided decisions on future enhancements and net new functionality.